Author: Ana Cantero
Marketing & Comms Director
Seasoned Marcomms professional with 8+ years of experience in brand management and digital communications. I thrive on creating impactful content and creative strategies, leveraging location-enhanced data enrichment insights for financial and digital technology companies. In my spare time, I nurture my mind and spirit through creative pursuits and immersive reading.
-
Why banks still fail at digital engagement (and what needs to change)
Discover what’s holding back digital engagement in banking and how institutions can close the growing expectation gap.
-
Kroo Bank: Clearer Transaction Insights with Location-Powered Enrichment
Learn how Kroo Bank integrated Snowdrop’s enrichment API, boosting users' confidence and significantly reducing support queries.
-
What is Contextual Banking? Building on the foundation of transaction data enrichment
Learn more about contextual banking and how it creates intuitive, relevant experiences that go beyond personalisation.
-
Subaio and Snowdrop enter strategic partnership to advance data-driven banking
Subaio and Snowdrop partnership has the aim of providing high-quality and data-driven information to banks and their customers.
-
Transform KYC processes in digital banking with location data
Discover how banks and fintechs can strengthen their KYC process with geospatial tools to boost compliance, reduce fraud, and improve onboarding.
-
Banco BPM launches AI-driven transaction enrichment in collaboration with Snowdrop
Banco BPM becomes the first bank in Italy to display clear, enriched transaction data in its mobile banking app.
-
COSMOTE introduces enriched transactions for a more transparent banking experience
COSMOTE Payments now displays merchant names, logos and categories; helping customers better understand where and how they spend.
-
Kard: Enhanced Transaction Clarity with 94% Merchant Cleaning Rate
Kard boosted its merchant data clean rate from 50% to 94% after integrating Snowdrop’s transaction enrichment API, enhancing user clarity.
-
Piraeus Enhances Digital Banking Experience with Enriched Transaction Data
Piraeus now shows its customers their bank transaction details complete with logo and business name, improving the overall digital user experience.
-
What to Look for in a Secure Transaction Data Enrichment Partner
When choosing a partner for transaction enrichment, data protection compliance, certifications and security frameworks should be top priorities.
-
How Banks Can Use Transaction Geolocation
By pinpointing where transactions occur, banks can provide clearer, more accurate purchase details, reduce customer confusion, and even strengthen fraud detection.
-
iCard: 21% Increase in User Clicks on Detailed Transaction Information
With the seamless integration of Snowdrop’s Transaction Enrichment API, iCard saw increased user engagement within its digital wallet.