July 19, 2016
Locating the Future of Travel Event
n June 21st, 2016, the Google Maps for Work and Snowdrop Solutions hosted the “Locating the Future of Travel” at Google’s Central St Giles offices in London. Senior executives from across the travel and transportation industry joined us to learn how to best optimise the full value of Google Maps.
The conference began with exciting presentations from three high ranking Googlers: Marko Pignataro, Manager, Enterprise GEO Terri Scriven, Industry Head-Travel and Ed Boiling, Enterprise GEO-Technology. They explored the consumer-friendly benefits of the current version of Google Maps for Work and gave a sneak preview of the “Artificial Intelligence” to come.
After the Google presentations, Ken Hart, Principal of Snowdrop Solutions, reviewed the best practices that Snowdrop Solutions has learned various deployments in the travel and transportation sectors. These practices allow clients to get the most value from their Google licenses and provide the most engaging experience for their customers. Ken then invited Snowdrop clients Neil Roberts, Head of Digital at Eurostar, and two senior members of Visit Wales’ digital team, Craig Goodwin and Bryn Halliwell, to share their innovative uses of Google Maps.
Following the event, Ken Hart of Snowdrop Solutions stated:
“We would like to thank all the speakers and attendees, but especially Neil Roberts, Bryn Halliwell, and Craig Goodwin. You were the highlight of our annual event, and we are so pleased to be able to deliver the innovative and thought-leading projects of Eurostar and Visit Wales.”
If you were unable to make it to the event in June, there is still more to come. Snowdrop and Google will be back with more conferences on Google Maps in various locations across Europe in the fall. In the meantime, pleaIe contact us for more information about our past work, expertise in specific sectors, or upcoming Google Maps products at info@snowdropsolutions.co.uk or reach out to one of our sales representatives.
For a video summary of the event with brief case studies from Visit Wales and Eurostar:
Marketing & Comms Director
Seasoned Marcomms professional with 8+ years of experience in brand management and digital communications. I thrive on creating impactful content and creative strategies, leveraging location-enhanced data enrichment insights for financial and digital technology companies. In my spare time, I nurture my mind and spirit through creative pursuits and immersive reading.