Author: Ana Cantero
Marketing & Comms Director
Seasoned Marcomms professional with 8+ years of experience in brand management and digital communications. I thrive on creating impactful content and creative strategies, leveraging location-enhanced data enrichment insights for financial and digital technology companies. In my spare time, I nurture my mind and spirit through creative pursuits and immersive reading.
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Enhance Your Maps with Google Maps’ Powerful Advanced Markers Feature
Explore how Google Maps Platform's Advanced Markers elevates your maps with versatile features and customisation for engaging experiences.
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Quick Builder: The Google Maps Low-Code Tool for Location-Based Experiences
Create engaging location-based experiences in minutes, no complex coding required. Perfect for developers and non-developers alike.
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Enriching transactions with Categorization: a must-have in digital banking
Visualising consumer spending through categories is a must in digital banking. Learn about its benefits and implementation to enrich transaction data.
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Google Maps: 2022 announcements, ranging from new APIs to innovative services
Our location-based services experts explain all the new announcements from 2022, along with practical examples to help you make the most of them.
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Rebellion Pay introduces Sustainable tags to banking transactions
Rebellion Pay becomes the first Spanish neobank to include sustainability information about the establishments where consumers make purchases.
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New enhanced version of our transaction enrichment API released: Merchant Reconciliation System™
At Snowdrop, we have released an enhanced version of our MRS API, which includes new data sets and is even faster to implement
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Connecting the dots with Nicola Dalmazzo, from Google Maps Platform
Nicola Dalmazzo, EMEA Head of Financial Services, discusses elevating digital banking experience with location-based and transaction enrichment services.
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What do Customers Expect from their Bank?
User interactions with finances have evolved to demand more personalised, secure, and up-to-date services based on consumption habits.
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Creating Better User Experiences with Precise Location for Digital Banking
Today, a seamless user experience is crucial for online transactions. Learn how location services boost user satisfaction for financial institutions.
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Bulder Bank enhances user experience through data enrichment with Snowdrop
Bulder Bank becomes Snowdrop's first Norwegian customer to integrate its Transaction Data Enrichment services.
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Cashplus Bank launches a crowdsourced payments tracking tool for SMEs, saving time
Cashplus Bank launches a new feature powered by Snowdrop MRS that uses crowdsourced data to accurately track and categorise business spending.
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Costa Coffee: Helping consumers find their closest coffee shop
Learn more about how Costa Coffee improved its users' browsing and checkout experience by integrating Google Maps APIs.